Article · MATTERS No. 2
Full responsibility and a unified vision
One organisation oversees the entire property lifecycle.
Integration brings together information, decisions and responsibilities from the land through to handover.
In an integrated model, a single organisation oversees the property lifecycle, from land prospecting and planning through to design, licensing, financing, construction and sales. This continuity brings information, decisions and responsibilities together within a single process.
In a fragmented model, the buyer may have to deal with different entities to clarify decisions, timescales or outcomes. Integration seeks to reduce these areas of uncertainty through clearly identifiable responsibility and a shared vision of the project.